Pac-Man's emotional side
By James Grahame
CBC Arts is running a thoughtful editorial that explains why it's so hard to emulate Pac-Man's runaway success:
Pac-Man provided an entirely new way of interfacing with technology: an emotional one. The little guy had character, but not in a way that was analogous to any cultural icon that preceded him. He was pixels with personality. Maybe it was his dogged tenacity or the fact that he always seemed to be smiling, but he was the first digital creature conferred any measure of celebrity. With Pac-Man, gaming became a two-way interaction — between the gamer and the little yella fella. It fully sucked when Pac-Man died.
The Beautiful Game [cbc.ca]


