There's a lot of chatter coming from the toy aisle these days. Cheap digital sound systems have made it possible... irritiatingly possible... for every toy to have something to say. Talking toys used to be a rarity, mostly because it used to be really hard to accomplish.
Initially View-Master wasn't sold as a toy, reels often featured scenic and educational subjects as well as children's fare. View-Master reels had remained the same since their introduction in 1939 (and are still compatible with modern viewers), but in the 70's View-Masters were targetted at kids, Talking View-Master audibly took the little reels in a new direction.
A Talking View-Master reel will look familiar to most of us, with the addition of a rear mounted clear plastic record (clear because light still had to get through to the images). You advance through each of the seven pictures in the regular way, with an extra button on the back to activate the sound effects and narration for each picture.
It works far better than you might think. Dropping the reel into the viewer does entail a bit of procedure (detailed by a sticker on top), but once it's loaded up it all works. You can replay the sound from a single image as many times as you want, and advancing to the next picture advances the record as well. As you'd expect, the fidelity isn't the greatest. Even with fresh batteries, the sound warbles and changes speed. Good enough to be charming, but some of my reels sound almost sinister.
Through the years there have been other attempts to add audio to the View-Master experience. The 80's put the reel and the record on a single (again non-compatible) long card. The 90's yielded squat cartridges (compatible? Not even close.) with digitized audio technology, yet it had difficulty keeping things in sync - a problem View-Master had solved 25 years before!
Finally last year, View-Master got it right with the Super Sound series. Each backwards compatible reel comes in a neat plastic case with a sound chip embedded in it. Load the reel into the Super Sound viewer which also has a slot for the special carrying case. The sounds form the chip remain in sync with the images you're viewing. Crisp digital sound, and the reels alone are still viewable with any View-Master ever made.
Perhaps the novelty of talking toys has well worn off, but when combined with brilliant 3D imagery you've got something that's still unique to View Master.
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The View-Master Never Left Us